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November 20, 2017, 05:42:14 AM
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CAP Talk  |  General Discussion  |  Membership  |  Topic: Recruiting Radio Ad
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SAREXinNY
Forum Regular

Posts: 126
Unit: NER-NY

« on: September 22, 2017, 08:12:41 PM »

Has anyone ever done a recruiting radio advertisement? If so, may I borrow/steal parts of it, or all of it? I don't see a point in re-inventing the wheel if someone has already done the work. Even if your ad is squadron specific, I'd still love a copy so I can see what other people have done.  Thank you!
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etodd
Salty & Seasoned Contributor

Posts: 850

« Reply #1 on: September 22, 2017, 08:58:27 PM »

Found this one on the web.

https://www.youtube.com/watch?v=yUnaKfoPYlg
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MS - MO - AP - MP
SAREXinNY
Forum Regular

Posts: 126
Unit: NER-NY

« Reply #2 on: September 22, 2017, 10:32:36 PM »

Thank you, good starting point.
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etodd
Salty & Seasoned Contributor

Posts: 850

« Reply #3 on: September 22, 2017, 11:24:24 PM »

Thank you, good starting point.

Don't feel like you have to write the full script. Give the radio station the 'bullet points' and they will make it happen. They write ads everyday and know what styles and catch phrases work best for the target market.
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MS - MO - AP - MP
Matthew Congrove
Recruit

Posts: 23

« Reply #4 on: September 23, 2017, 05:21:41 AM »

NHQ Public Affairs has some PSAs (audio + video):

https://www.capmembers.com/cap_national_hq/public_affairs/public_service_announcements/

They're a bit old and kind of light on details about CAP, but if you're just looking for ideas, might want to give them a listen.
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Maj. Matthew Congrove, CAP

SAREXinNY
Forum Regular

Posts: 126
Unit: NER-NY

« Reply #5 on: September 23, 2017, 01:06:14 PM »

Thank you all for the ideas and links.  These are very helpful!
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CAP Talk  |  General Discussion  |  Membership  |  Topic: Recruiting Radio Ad
 


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